Cookie Policy
Last update: 19/03/2025
This Cookie Policy explains how the https://www.horseprint.fr (hereinafter “the Site”) uses cookies and similar technologies to improve the user experience, offer personalized services and analyze interactions with the Site. This policy applies to cookies deposited by the Site via the tools and services used (WordPress, WooCommerce, Elementor, WPCode Pro, the configurator, and Brevo).
1. What is a cookie?
A cookie is a small text file deposited on your device (computer, smartphone, tablet) when you visit a website. It enables the site to recognize your device on subsequent visits and improve your user experience based on your preferences and browsing habits.
2. Types of cookies used on the Site
2.1. Strictly necessary cookies
These cookies are essential to the proper operation of the Site and cannot be deactivated. For example, they enable :
- Manage logins to your WooCommerce customer account.
- Memorize items added to the basket until payment.
- Ensure the security and technical maintenance of the Site via WordPress and Elementor.
Examples:
- WooCommerce session cookies.
- WordPress security cookies (wp-settings).
2.2 Functional cookies
These cookies enable the Site to remember your preferences and optimize its functionalities:
- Site language.
- Configurator settings (content, downloaded files).
- Management of extensions such as WPCode Pro.
Examples:
- Customizing user interfaces in Elementor.
- Save configurations in your configurator.
2.3 Performance and analysis cookies
These cookies collect information on how visitors use the Site in order to improve its content and functionality:
- Measure statistics using tools such as Google Analytics (integrated via WPCode Pro).
- Analysis of purchasing behavior via WooCommerce.
Examples:
- Pages visited, time spent on site, shopping cart abandonment rate.
2.4. Marketing and communication cookies
These cookies are used to send you personalized advertisements and to manage marketing interactions via Brevo:
- Targeted, automated emailing.
- Advertising retargeting based on pages visited or products viewed.
Examples:
- Tracking of advertising campaigns via Brevo (formerly Sendinblue).
- Ad pixels for social networks such as Facebook or Instagram (if applicable).
3. Cookie management
3.1 User consent
In compliance with the RGPD, the Site requests your consent before depositing certain non-essential cookies (e.g. analysis or marketing cookies). On your first visit, a cookie banner is displayed to allow you to:
- Accept all cookies.
- Set your preferences.
- Refuse non-essential cookies.
3.2 Modifying your preferences
You can change your preferences at any time by clicking on the “Manage my cookies” link available at the bottom of each page of the Site.
4. Deactivating cookies via the browser
You can also configure your browser to block cookies or delete those already stored:
- Chrome: Instructions here.
- Firefox: Instructions here.
- Safari: Instructions here.
Please note: deactivating certain cookies may affect the operation of the Site, particularly for WooCommerce functions or the configurator.
5. Third-party cookies used on the Site
Some of the Site’s functions use third-party services that may set their own cookies:
- Google Analytics: Analysis of browsing statistics.
- Brevo (Sendinblue): Email campaign tracking.
- Social networks: If extensions (widgets or pixels) are enabled.
These third parties are responsible for their own cookies, and we encourage you to consult their privacy policies for more information.
6. Cookie retention period
Cookies deposited on the Site are kept for a limited time:
- Strictly necessary cookies: Session duration or up to 13 months.
- Analysis and marketing cookies: Up to 13 months after collection, in accordance with CNIL recommendations.
7. Contact
If you have any questions about our Cookie Policy, you can contact us at :
- Email : hello@horseprint.fr